Whether you’re a longtime Furnished Finder landlord or thinking about listing your place for the first time, one question comes up more than any other:
“What’s the demand for monthly furnished rentals in my market?”
Today, we’re excited to help you answer that with more clarity than ever.
Meet the new Market Insights (opens in new tab) page — a redesigned data experience that shows real traveler activity, and the behaviors that drive monthly and mid-term rentals in cities across the country. It’s built to give landlords the confidence they need to make informed decisions and understand the story behind their market
Why we built the new Market Insights page
Mid-term (monthly) rentals continue to grow in popularity, from travel nurses to remote workers to families in transition. But for many landlords, knowing whether their area is a good fit for monthly rentals hasn’t always been straightforward.
For years, we have shared our Stats page, which has been used by thousands of landlords, however it was unable to answer questions that our new Market Insights (opens in new tab) page can answer in a far more detailed and clear manner. With our new Market Insights (opens in new tab) page, users will be able to more confidently answer questions like:
How many travelers are searching in my city?
What amenities do they care about?
How long do they typically stay?
What types of travelers are coming to the market I’m interested in?
The updated Market Insights (opens in new tab) experience was created to make these questions easier to explore. It’s all about helping landlords move from “I think” to “I understand”.
What’s new: A quick overview of the updated experience
Market Insights (opens in new tab) now includes two major components: a nationwide overview page and city-level market pages. Each piece is built to help you understand your area at a glance.
The new nationwide overview page: Your starting point
The comprehensive page offers a high-level look at overall activity on Furnished Finder, including:
Traveler types using the platform
Average stay lengths
Bedroom-type trends
Rental rates by property type
In-demand amenities
It’s an informative introduction to what mid-term renters are looking for today.
City-level insights: The heart of the update
This is where the magic happens. Search any city, and you’ll see insights specific to that market, including:
Traveler demand
Total unique shoppers in the past 12 months
Top renter types
Property size demand and pricing splits
Most-used amenities and filters
Average stay length
Number of properties listed
These insights are powered directly by real traveler behavior on Furnished Finder — not external aggregates or estimates. That means the data reflects how users are actually searching for monthly rentals right now.
How landlords can use market insights
Whether you’re optimizing an existing listing or evaluating whether your place is a good fit for monthly rentals, Market Insights (opens in new tab) helps you make more informed choices.
Here are a few ways landlords use the new page:
• Understand the demand in your city
See what traveler demand is like, and which property types are most searched for.
• Identify the amenities renters value most
If pet-friendly listings or dedicated workspaces are popular in your area, you’ll know.
• Check how long guests typically stay
Useful when setting availability, pricing, and expectations.
• Compare your listing to the local market
For example, if most listing demand in your area is for 1-bedroom units or priced in a certain range, you can decide how you want to position yours.
This resource isn’t about predicting income or guaranteeing results. It’s about exploring the opportunity around you — using data that reflects real activity from monthly renters.
A friendlier way to explore your market
One of the goals behind this redesign was to make complex data easy to understand. Market Insights (opens in new tab) now uses simple visuals, clear language, and intuitive navigation to help you discover what matters most in just a few seconds.
See what’s happening in your city
Ready to explore your area?
Visit the new Market Insights (opens in new tab) page and search any city to see real traveler activity, popular amenities, and local supply trends.
👉 Explore your city’s data
Whether you’re considering listing for the first time or already hosting, Market Insights (opens in new tab) is a powerful resource to help you understand your market and plan your next steps with confidence.